The latest report by IMARC Group, titled “Location Intelligence Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028”, offers a comprehensive analysis of the industry, which comprises insights on the location intelligence market size. The report also includes competitor and regional analysis, and contemporary advancements in the market. The global location intelligence market size reached US$ 16.3 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 39.3 Billion by 2028, exhibiting a growth rate (CAGR) of 16.61% during 2023-2028. Location intelligence (LI) includes the collection and analysis of geodata related to specific requirements for making informed and rational business decisions. It combines data visualization, spatial analysis, and business intelligence to create a holistic understanding of location-based insights. It is used to solve a variety of business challenges, such as site selection, supply chain management, customer segmentation, risk analysis, and asset tracking. It also enables businesses to identify customer behavior, consumer trends, and information about niche markets to deliver better products and services, make better decisions, and mitigate uncertainties in the market. It also enables predictive analytics, real-time tracking of patterns and trends, risk management, and streamlining of the services and operations of companies.

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Global Location Intelligence Market Growth:

The growing investments in the Internet of Things (IoT) are driving the global market. Moreover, the wide utilization of LI in the banking, financial services, and insurance (BFSI) sector for detecting fraud and avoiding flagging legitimate charges is creating a positive market outlook. Apart from this, continual advancements in technology, such as cloud computing, artificial intelligence (AI), and machine learning, are augmenting the market as these technologies have made it easier to process and analyze geospatial data and create interactive maps and visualizations that enable users to understand complex data quickly and easily. Furthermore, the rise in web-mapping services, portable navigation devices, and growing penetration of smart devices and network services, as it enables smarter applications and better connectivity, is significantly supporting the market.

Competitive Landscape with Key Players:

The competitive landscape of the industry has also been examined along with the profiles of the key players

• Autodesk Inc.
•  ESRI
• HERE Global B.V.
•  Liberty Broadband Corporation
•  Navizon Inc.
•  Pitney Bowes Inc.
•  Qualcomm Technologies inc
•  SuperMap Software Co. Ltd.
•  TIBCO Software Inc.
•  Trimble Inc.
• Wireless Logic Limited.

Breakup by Service:

• Consulting
• System Integration
• Others

Breakup by Application:

• Sales and Marketing Optimization
• Remote Monitoring
• Workforce Management
• Asset Management
• Facility Management
• Risk Management
• Customer Management
• Others
   

Breakup by End Use Industry:

• Transportation and Logistics
• Retail and Consumer Goods
• Government and Defense
• Manufacturing and Industrial
• IT and Telecom
• Others

Breakup by Region:

• North America (United States, Canada)
• Europe (Germany, France, United Kingdom, Italy, Spain, Others)
• Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)

Key highlights of the report:

• Market Performance 
• Market Outlook 
• Porter’s Five Forces Analysis
• Market Drivers and Success Factors
• SWOT Analysis
• Value Chain
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

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