Beetroot Powder Market Analysis: Trends, Growth Opportunities, and Forecasts By 2032

Beetroot powder is a natural and versatile dietary supplement derived from the root known as beetroot. It is made by drying and grinding beets into fine powder. The beet itself is known for its bright purple colour and sweet, earthy flavour.

According to the comprehensive study by AkViS Intelligence, titled, Beetroot Powder Market: Global Analysis and Industry Outlook, 2024–2032. The market for beetroot powder is experiencing substantial growth, propelled by the increasing demand for natural food ingredients and health supplements. Beetroot powder comes from dried beets, maintaining their full range of nutrients such as vitamins, minerals, and antioxidants. It is commonly utilized in a range of applications, such as in food and drinks, supplements, and beauty products. Growing consumer knowledge about the health advantages of beetroots, such as better heart health, improved athletic performance, and anti-inflammatory properties, drives up market demand. The market is profiting from the increasing popularity of clean-label products, as consumers prefer natural ingredients to artificial ones.

Beetroot Powder Market Dynamics:

Factors driving growth in the beetroot powder industry comprise the increase in health-conscious buyers looking for natural and organic options. The popularity of beetroot powder is increasing due to its high nutrient content and potential health advantages, as dietary supplements and functional foods become more popular. The increasing popularity of veganism and plant-based diets is also driving market growth, as beetroot powder is used as a natural colorant and nutrient booster. Nevertheless, market dynamics can be affected by factors like varying raw material costs, production quality control, and the presence of alternatives.

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The Global Beetroot Powder Market size was valued at USD 464.88 Million in 2023 and is projected to reach USD 713.45 Million by 2030, growing at a CAGR of 5.50% from 2023 to 2030.

Market Trends:

The beetroot powder market is being influenced by various trends, such as the rising desire for organic and non-GMO products. Customers are becoming increasingly selective about where ingredients are sourced from and the quality, resulting in a growth in the availability of organic beetroot powder. Moreover, the use of beetroot powder in sports nutrition and energy drinks is increasing because of its claimed advantages for endurance and stamina. Product formulations are evolving by incorporating other superfoods and flavors, which is also becoming increasingly popular. Also, the increasing popularity of plant-based cosmetics is creating new opportunities for beetroot powder in beauty and personal care items.

Opportunities:

The market for beetroot powder offers many chances for growth, particularly in developing markets where health and wellness trends are becoming increasingly popular. The growing utilization of beetroot powder in functional foods and beverages, such as smoothies, snacks, and health drinks, presents significant market opportunities. Furthermore, manufacturers have the opportunity to form partnerships with food brands and dietary supplement companies in order to develop innovative products that showcase the health advantages of beetroot. The growth of online shopping platforms also allows brands to connect with a wider range of consumers. Furthermore, studying the possible therapeutic qualities of beetroot could result in additional uses in the healthcare industry, encouraging expansion of the market.

Beetroot Powder Market Segmentation:

By Nature

  • Organic
  • Conventional

By Application

  • Food Industry
  • Nutraceuticals
  • Cosmetics

By Sales Channel

  • Online Retail
  • Supermarkets
  • Specialty Stores
  • Others

By Packaging Type

  • Bottles/Jars
  • Pouches
  • Bulk Packaging

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Beetroot Powder Market Key Players:

  • Nature's Way (US)
  • NutriGold (US)
  • Organic India (India)
  • com (US)
  • Alovitox (US)
  • Bioglan (Australia)
  • Vimerson Health (US)
  • Green Origins (UK)
  • SimplySupplements (UK)
  • Nutricost (US)
  • Piping Rock Health Products (US)
  • Terrasoul Superfoods (US)
  • Navitas Organics (US)
  • Starwest Botanicals (US)
  • Indigo Herbs (UK)
  • SuperBeets (US)
  • Biofinest (US)
  • Zint (US)
  • Organic Traditions (Canada)
  • Beet It Sport (UK)

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Beetroot Powder Market Report Most Ask FAQs:

  1. What is beetroot powder?
  2. What are the health benefits of Beetroot Powder?
  3. How can beetroot powder be used in cooking?
  4. Is beetroot powder suitable for vegans and vegetarians?
  5. How is beetroot powder made?
  6. Are there any side effects of consuming beetroot powder?
  7. How should beetroot powder be stored?
  8. Is beetroot powder organic?
  9. Can beetroot powder be used in beverages?
  10. What is the future outlook for the beetroot powder market?

Table of Content

Chapter 1: Growth Opportunities By Segment

1.1 By Nature

 1.2 By Application

 1.3 By Sales Channel

 1.4 By Packaging Type

 

Chapter 2: Market Landscape

2.1 Porter's Five Forces Analysis

  2.1.1 Bargaining Power of Supplier

  2.1.2 Threat of New Entrants

  2.1.3 Threat of Substitutes

  2.1.4 Competitive Rivalry

  2.1.5 Bargaining Power Among Buyers

 2.2 Industry Value Chain Analysis

 2.1 Market Dynamics

  2.1.1 Drivers

  2.1.2 Restraints

  2.1.3 Opportunities

  2.1.4 Challenges

 2.2 Pestle Analysis

 2.1 Technological Roadmap

 2.6 Regulatory Landscape

 2.7 SWOT Analysis

 2.8 Price Trend Analysis

 2.9 Patent Analysis

 2.10 Analysis of the Impact of Covid-19

  2.10.1 Impact on the Overall Market

  2.10.2 Impact on the Supply Chain

  2.10.3 Impact on the Key Manufacturers

  2.10.4 Impact on the Pricing

 

Chapter 3: Beetroot Powder Market by Nature

3.1 Beetroot Powder Market Overview Snapshot and Growth Engine

 3.2 Beetroot Powder Market Overview

 3.1 Organic

  1.1.1 Introduction and Market Overview

  1.1.2 Historic and Forecasted Market Size (2016-2010F)

  1.1.3 Key Market Trends, Growth Factors and Opportunities

  1.1.4 Organic: Geographic Segmentation

 3.2 Conventional

  1.2.1 Introduction and Market Overview

  1.2.2 Historic and Forecasted Market Size (2016-2010F)

  1.2.3 Key Market Trends, Growth Factors and Opportunities

  1.2.4 Conventional: Geographic Segmentation      

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