Do you want to know how to get more followers on Instagram in Australia? Of course you do! And we can help. Here are 8 ways to get more followers on Instagram in Australia.

Follow these tips and you will be well on your way to gaining followers that will help grow your business.

8 ways to Get More Instagram Followers

1. Optimize Your Instagram Profile

2. Add Reels To Your Content Mix

3. Cross-Promote Content

4. Master The Art Of Hashtags

5. Post Regularly.

6. Use Australian Instagram Influencers To Promote Your Account

7. Create a Branded Hashtag For Your Australian Business

8. Engage With Your Audience

Optimize Your Instagram Profile

 A very uncompleted profile is a large warning sign for potential new followers on Instagram. The information could be retrieved, if so, was Ihrer Glaubwürdigkeit damaged (are you aware of it, was your Fake Follower accepted?). Here are a few Best Practices, related to this, according to my profile by Ton Trifft

Add Reels To Your Content Mix

Instagram started as a photo-sharing app but quickly pivoted to video with the Stories feature. Stories are a more intimate form of vertical video that is only visible to friends, followers and visitors to your page. However, Reels are publicly accessible and offer more reach and therefore viral potential via Explore on Instagram.

Brands and creators should consider adding Reels to their Instagram strategy because they have high engagement rates compared to Instagram posts. 74 percent of Instagram users say they actively watch Reels and the average number of likes on Reels is 42% higher than posts. Modeled after TikTok and the popularity of the raw video format, Reels offer brands and creators the opportunity to be more open and human on Instagram.

Keep these tips in mind when creating content for Reels:

• Keep content unique and trending. If you're wondering what to post on Instagram, start by identifying trends on Instagram and TikTok, as well as across the web, and putting your own spin on them. This will increase the chance of your Reels going viral and reaching new audiences.
• Make content recognizable and easy. Lower quality videos have the potential to perform as well (or better) as Reels with high production value.
• Educate your audience.This can be a mix of how-to videos, tips, industry information, humorous takes on viral trends, and product demos.

House brand Tarte Gelatina has mastered this format, turning product launches and even order packaging into entertaining clips. To understand what's working and what's not, don't forget to leverage the analytics built right into your Instagram account. Instagram Insights for Reels helps you spot patterns and understand different spikes in engagement that impact your visibility on the platform. This allows you to focus on the types of content that drive more engagement and followers.

 Cross-Promote Content

Cross-promoting is all about posting similar content on different social media channels (or Instagram accounts). This tactic can save time and resources, increase brand awareness, and increase Instagram followers. Whether it's a short video or an in-depth tutorial, you can improve the reach of your Instagram content by testing it on other platforms. And if one of your TikTok videos goes viral, try it (or a similar concept) on Instagram to gain more followers. The Instagram Reels format translates well to YouTube Shorts and Pinterest Stories, but when cross-posting, make sure you understand each community's preferences and adapt accordingly. Gymshark regularly posts content from its TikTok account to Instagram.

Master The Art Of Hashtags

Choosing the right hashtags is truly an art form. A strong approach can be the key to getting you on the Explore page, driving more traffic to your account, and ultimately gaining new followers on Instagram.

Planning Tip: Looking for the best hashtags for Instagram in 2024? Dive into our full guide .

In general, it’s best to use a mix of relevant hashtags, including smaller tags and tags that are currently popular. This allows you to capitalize on what’s popular while still making your mark. Avoid overloading captions with hashtags that don’t match your mood.

How many hashtags should you use? You can select up to 30 for each post, but you don’t have to use them all. The latest news from the ‘Gram itself is that it’s better to choose 5-10 great hashtags than 25-30 mismatched hashtags. Discover powerful hashtags curated specifically for your brand with Plann’s Hashtag Manager. This is the easiest way to find and use hashtags on Instagram.

Post Regularly.

If you want people to follow you on Instagram, you need to give them something to follow. That means posting high-quality, relevant content on a regular basis. The easiest way to develop this habit is to commit to a posting schedule. Having a set time on your calendar to post content on Instagram gives you a deadline to meet and gives your audience a specific time they can expect a message from you.

Maybe they'll even schedule it by clearing my schedule for new episodes of "House of the Dragon" on Sundays at 9 p.m. ET. Okay, maybe your posts aren't generating that kind of engagement, but an Instagram schedule certainly does create expectations.  But what time should you post?

Optimizing your schedule for your specific audience may take time and experimentation, but recent research from HubSpot found that the best times to post on Instagram are 12pm-3pm or 6pm-9pm. Friday is considered the best day for engagement, followed by Saturday and Sunday. The evening from 6pm-8:59pm is often considered a high engagement day.

Use Australian Instagram Influencers To Promote Your Account

Using influencers to promote your account is a great way to gain Australian followers on Instagram in Australia. You can reach out to people with a large following who are a good fit for your business or product and ask them if they would be interested in posting about it on their profile. Some bloggers may even be willing to co-author a post with you, linking both accounts at the same time! When working with bloggers or influencers, make sure you choose someone whose audience is a good fit for the things you are promoting so that you get quality exposure, which will result in an increase in your Instagram followers.

Create a Branded Hashtag For Your Australian Business

You've probably heard of using hashtags on to gain likes on instagram, but creating your own branded hashtag is a great way to gain even more exposure. When users click on the hashtag, they'll be directed to other posts that use that tag. If they like what they see, they'll be directed back to your profile too! Create unique and original hashtags to make yours stand out from the rest.

Engage With Your Audience

 The way you engage with your audience supports the relationship you build and can be the key to welcoming new followers who plan to stick around. Gone are the days when it was enough to set your Instagram content and forget about it. Today, it’s important to keep the conversation going and respond to comments and messages quickly.

That’s not all. You can also boost engagement with other Instagram features! Run a livestream Q&A session where you can chat with your audience in real time, or share polls and stickers to increase engagement via Instagram Stories.